Communication design + Space design + Textile design + UI / UX + Print

Collaboration between SUPREME and the famous French graphic designer Robert Massin for a very exclusive piece. The collaboration will be announced discreetly on posters visible in New York City. However if peoples wants to get their exclusives pieces, they will have to analyse those same posters in order to get the date and the location of the event. Then, once in the good New York Supreme's store (modified for the occasion),  the people will have to decode and find the sentence hidden on the walls of the store thanks to the typography posters wich can be found on the wardrobes : " Un médecin consciencieux doit mourir avec le malade s'ils ne peuvent pas guérir ensemble " (famous phrase from the play "la cantatrice chauve" whose "theatre-book" was produced by robert massin, certainly his most famous layout work).